In today’s episode, we delve into the fascinating world of behavior design with BJ Fogg, a renowned behavior scientist and founder of the Behavior Design Lab at Stanford University. BJ’s pioneering work focuses on understanding and influencing human behavior through innovative models and methods. His groundbreaking research, including the widely acclaimed Fogg Behavior Model and the Tiny Habits method, has been featured in prominent publications such as The New York Times and Forbes. BJ shares his insights on how tiny changes can lead to significant transformations, debunks common myths about habit formation, and offers practical strategies for creating lasting positive behaviors.

Join us for an insightful conversation with BJ Fogg, where he reveals the secrets to designing behaviors that lead to lasting change. Discover how tiny habits can transform your life, why common myths about habit formation are misleading, and how to create positive habits effortlessly. Plus, explore the importance of celebration and positive emotions in reinforcing new behaviors. Don't miss this episode packed with practical tips and strategies to help you build habits that stick and achieve your goals!

What to Listen For

• Introduction – 0:00


• What are the most common myths about habit formation and why they are misleading?


• What are tiny habits and how can they lead to significant changes?


• Practical examples of tiny habits you can implement in your daily life.

• How can you leverage your emotions to rapidly create great habits – 10:57


• Why are positive emotions crucial for habit formation?


• The concept of celebration and how it accelerates habit development.

• Practical Application of Tiny Habits – 16:01


• How do you design tiny habits into your existing routines?


• Real-life examples of how tiny habits can transform your behavior.

• The Secret to Breaking Bad Habits – 32:30


• Strategies for untangling bad habits and creating lasting change.


• The three phases of the Behavior Change Master Plan.

• Technology and Behavior Change – 43:01


• How does technology positively and negatively impact your habits?


• Practical tips for managing screen time and fostering positive behaviors.

• Tiny Habits for Kids – 49:20


• How parents can use tiny habits to instill good behaviors in children.


• The importance of creating an environment that celebrates and reinforces positive change.

Learn more about your ad choices. Visit megaphone.fm/adchoices